Increase revenue and decrease costs through communicating and engaging with distributed teams, resellers and focus groups
Ambassador is a real time service that facilitates communication and engagement between retail sales staff and senior management and has been shown to generate increased sales revenue
- Decreasing operating expenditure by providing rapid dissemination of product knowledge
- Increased sales through distribution of current product knowledge to the sales team
- Increased speed of decision making for management and customers through real time systems providing direct connections between distributed sales teams and senior management leads to
- Increased market intelligence on product buying trends, customer behaviours and buying trends
Ambassador provides a cost-effective method to instantly communicate with distributed sales teams whilst increasing engagement and brand loyalty.
Engaging resellers and distributed retailers normally requires a team of area managers, managing the relationship with things like a series of quarterly roadshows and limited sales visibility reported monthly in arrears.
Our Hero app cuts through that to engage distributed sales teams and receive fast feedback from customer-facing representatives. Once representatives have installed the app and logged in, they’ll join a private business network which enables them to have direct communication with the main team in Head Office and provide feedback on product developments.
Hero app can also be useful for communicating additional context to field teams when there are offer changes or when big stories hit mainstream media. The admin dashboard provides a snapshot of latest status messages from users, view their responses to questions, create messages/questions and send an alert to users of new content.
Working alongside an active communication and incentives strategy, Hero app can help you communicate more effectively and vastly increase participation rates amongst colleagues.
- Create a private business network for distributed teams or resellers
- Encourage brand and employee engagement through competitions and polls
- Broadcast regular messages to users to keep users engaged
- Receive live status updates from staff out in the field
- Communicate and engage with distributed teams
- Increase engagement and direct communication to teams of resellers, franchises and retail operatives
- Remove organisational barriers between your product team and customer-facing representatives
- Receive fast customer intelligence on product sales and buying trends
In Store Tablet App
Improve product knowledge and improve the sales process through utilising the latest tablet technologies
The tablet sales tool provides interactive product information to sales professionals that can be utilised either as a sales tool for use with a consumer, or to increase product knowledge and training.
The app uses rich media to display products to their best advantage to users and show both benefits over other products without requiring any internet connection
- Improved product knowledge include key sales features through utilising the content on the app
- Improved sales process through providing up sells and down sells as well as full product information in different ways throughout the app
- Training module allowing senior management to update a user’s product knowledge as required
- Up to date knowledge through easily updateable content sitting in the cloud allows straight forward updates to the devices as required
- Rapid knowledge transfer allowing a new sales person to get up to speed and have all information required for a sale in a portable and easy to use format
- Simple, portable and offline meaning that the sales person has access to rich media and content without needing to be on wifi or 3G
The Enhanced Tablet Sales Tool provides a simple way to train and improve sales staff in a retail environment as well as provide a useful tool to enhance the sales process.
The sales process in a retail environment has not changed significantly since the advent of the internet. Consumers are now more technically aware and can spend time researching products online whilst standing in store, meaning that the sales staff must continually keep pace with consumer questions and demands.
Our app improves a sales person’s knowledge of the product catalogue and also the key features both for a consumer and for the sales process. Once a sales person has access to the app and tablet, there are multiple ways that the app can be used to answer a consumer’s questions and also provide key knowledge on products and up sells and down sells to suit their budget.
Adding the training element provides the sales person with a way to keep their product knowledge current and up to date to improve the likelihood of a sale during any engagement.
The app is designed to work offline, and this increases battery life and means that the technology does not fail just when a sales person might need it.
Working alongside other forms of training and employee and sales team engagement, this can easily transform a sales person’s effectiveness whilst bringing technology into the sales process that is useful, exciting and engaging for a consumer.
Improve knowledge of products through short mobile web based video campaigns
The Pennant solution is a cloud-based service that provides high impact video based information videos and provides questions to a mass audience to increase their product knowledge.
Pennant works best in bursts from a week to a month and can significantly increase both brand awareness and product knowledge in the audience.
Pennant delivers all this over the web, within a mobile friendly environment, meaning maximum impact and minimum downtime for the audience.
- Increased product knowledge through rapid dissemination of video via mobile web
- Increased user base through simple requirement to sign up providing increased knowledge about audience
- Almost everyone can use it utilising mobile web allowing the majority of smartphone and every desktop user out there to use the system
- Easy to administer means you can set it up and let it run without worrying
Pennant gives you a rapid delivery mechanism to both web and mobile to increase your audiences product knowledge and information and capture new audience.
Dissemination of information into retail environemnts and to wider audiences is often a case of getting users to view content.
This content is often seen as dry marketing information, and can be expensive to distribute in a simple form.
Pennant provides a simple distribution mechanism via a cloud-based service that delivers videos into the hands of an audience and can easily combine this with questions and answers and competitions
The system is so straight forward that we have delivered these campaigns in UK, Ireland, India and have developed a full understanding of what is needed to run this robustly and completely.
Mobile Display Ad System
Increase awareness and generate both an extra revenue stream and sales with our mobile display advertising system
In the retail environment, more tablets and phones are being used to display content. We have developed an android tablet based solution that allows a company to deploy the tablets into a retail environment and provide advertising
In some environments, there are tablets that provide a resource that when not utilised, are showing either a blank screen or a flat image that is non-interactive. This is a waste of resources.
- New source of advertising revenue generated through sales of adverts on devices through brands
- Increased consumer awareness through advertising in store
- Make use of dead space by having tablets display information even when the sales team is not there.
Turn your retail space into dynamic advertising space using mobile technologies
Retail environments are finding that the experience of being in a retail environment is changing. Video screens have been around for years, but the lack of interactivity has meant that consumers tend to ignore them.
Tablets are becoming affordable as retail display environments and in some environments they are the product being sold.
Increasing product awareness by displaying ads on these devices will increase sales, but also provide a source of revenue in selling advertising.
Get in touch to see how we can help you add value to your business through effective use of mobile technology
Bespoke apps and solutions
Looking for other ways to embrace mobile? Or do you have a specific requirement in mind? We can build an effective mobile solution tailored to your business needs.
A lot of our clients come to us looking for a bespoke application or mobile solution. We often create bespoke apps and solutions to solve a particular business requirement or upcoming campaign.
Although it's best to involve us early, we can get involved at any stage of the process (including if another developer has got it wrong!). Mobile and app development sounds easy to replicate, but there's often a lot more to it.
We offer a fully-supported service, taking your mobile solution from idea to app store - as well as ensuring that your app continues to run smoothly after launch.
- Strategy consulting
- Auditing of current projects
- Project recovery i.e. "We need help! Please fix it!"